When Publicly-Held Companies’ Free-Wheeling Social Media
Collides with Disclosure Policies
Tuesday, February 8, 2011
6:00PM - 8:00PM
Ever thought everything was going great with your firm’s Social Media campaign only to get called by your Investor Relations or Compliance officer asking: "What the #$%& is going on?!"
When employees in a publicly-held company disclose "material information" via Social Media, the risks and ramifications are enormous. “Leaked” information can be especially devastating for firms undergoing a merger, acquisition or management changeover. It can negatively impact your stock price or force your company to release earnings early or re-state them. And, you may face a barrage of calls from media/reporters, investors, fund managers, and analysts. It could even result in the Securities and Exchange Commission investigating your firm or imposing a fine - all because they found out through the wrong channel?
Join McGraw-Hill Companies (Standard & Poor’s), G.E., New York Life Insurance, Definition 6 and NY-IABC on Tuesday, February 8th to hear how experts avoid critical communications policy errors while allowing Social Media to serve a central role in PR / communications.
- Standard & Poor’s, Alice Cherry, Senior Director of Social Media
- General Electric, Andy Markowitz, Director of Global Digital Strategy
- Definition 6, Gil Wolchock, Group Account Director [Moderator]
HOST & CO-SPONSOR: MCGRAW-HILL COMPANIES
Light refreshments will be served (catered by McGraw-Hill Companies).
||Tuesday, February 8, 2011
6:00 – 8:00pm
1221 Ave. of the Americas [between 48th – 49th St.]
New York, NY 10020
||Member Price: $30
Non Member Price: $45
|DEADLINE to RSVP:
|| Monday, February 7 [12:00pm]
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